Qasr Al Watan Logo Design    •    Arabic Calligraphy    •    Branding

Client Overview

Qasr Al Watan, the new cultural landmark in Abu Dhabi, opened its doors to the public in an invitation to discover the legacy of knowledge and tradition that have shaped the journey of the nation, boosting cultural understanding of the United Arab Emirates More than a traditional palace, Qasr Al Watan is an exquisitely crafted tribute to the Arabian heritage and artistry, and its architecture and design echo the significance of the exhibits housed within its halls and the function of its most iconic rooms.

Client Qasr Al Watan
Industry Travel
Art Director Namrita Rakesh
Year 2018

Design Experience

Aquaholic was commissioned to develop the F&B brands for Qasr Al Watan - the Presidential Palace of Abu Dhabi. Arabic calligraphy is the artistic practice of handwriting and calligraphy based on the Arabic alphabet. It is known in Arabic as khatt, derived from the word 'line', 'design', or 'construction'.Kufic is the oldest form of the Arabic script. And we are honored to be a part of this project.

Aquaholic developed an array of F&B brands for Qasr Al Watan.

Additional Work